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5 Significant Features: UI/UX Design

5 Significant Features: UI/UX Design

Busy brains and busy schedules need quick action and an at-a-glance solution. Websites and mobile applications can pull the attention efficiently and deduce successful outcomes. The consumer-driven market looks for eligible websites and mobile apps that can sort their problems and deliver solutions instantly. In this matter, UI (User Interface) and UX (User Experience) matter a lot. 

If you go to any app store, you can see millions of apps today. But only those retain their soil which looks appealing and extremely good to use. The emphasis depends on the UI and UX design of the application. But aren’t these two terms different? Or are they similar? Here are some details to clear your perceptions.

UI Means Appearance

The User Interface or the UI involves improving the presentation and the collaboration of the web or mobile application. It maintains the app’s look and interactions with the app users. In a layman’s word, everything you observe on the screen of an application or website, like the page, tabs, and other visual elements, is because of the UI of that application.

UX Means Experience

User Experience or the UI of an application is responsible for the user’s overall experience when they transact with the website or application. It also helps an enterprise achieve its business objectives and provide maximum customer satisfaction. The application’s basic skeleton is made keeping the users in mind employing UX. 

UI/UX designs are the principal components attracting clients and building brand recognition for every type of venture. A quick look at its features can help you out. 

Significant Features Of UI/UX Design 

  1. Information Architecture: The Information Architecture or IA reassures the business strategies with the designs of the information structure of the application or website. It mainly provides easy navigation, to the users, without making your preferred browser an issue. An easy-to-use navigation menu helps you retain your customers and bring the new ones onboard as an enterprise. 
  2. Design Of Interaction: An app or website’s conceptual design helps the users connect well with the company and its products. The interaction process involves every tidbit of the app, like aesthetics, color, images, font, icons, graphics, sound, motion, etc. 
  3. Convenience: The more is your application or website convenient to the users, the more you gain popularity and build a business. A first-time user will never return to search for your product if they do not find your app’s or site’s usability inconvenient. Handling the errors, clearing out the bugs, and effortless navigation can only force your users to stay. 
  4. Wireframe: Your purpose of launching the application or website matters much as a company. It can serve your purpose and meet your prospect is an essential thing of the matter. Wireframing is a way of testing the functionality of the application. The test features look and usability of the site or app before launching it in the market.
  5. Visuals & Designs: The visuals and designs play a vital role in pulling the clients’ attention. Your website or application defines your company’s brand. The user behavior valiantly depends on the visuals they see and the designs they experience. You cannot only blame the best images, colors, font, etc. but the proper identification of the application’s appearance influencing the users’ interactions for your app’s or site’s success or failure. 



A vast part of the appearance of your website or application hangs on your research and analysis. UI/UX designs turn to be crucial factors when engaging people and raising sales. When your app or site is successful, the most credit goes to the UI/UX designs. It helps you reach your targeted clients and their likes.

When planning to customize your app, or rebuild your website with fascinating and attractive visuals, contact Markup Designs. The team of our UI/UX developers have acquired much appreciation from their past jobs, leading the companies to portray a profit-generating application. One needs excellence and expertise to deliver client operating applications or websites. Markup Designs is a worldwide recognized company helping budding and established enterprises enhance their customer experience. 


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